HOW YOUR BRAND CAN LEAD ON SOCIAL MEDIA

Most brands are fast catching up with the social media frenzy and gaining presence online. However, they nurse a common fear, which is the fear of not being able to control the online conversation about their brand. The big question always is “How do I manage negative conversations about my brand? “ This might sound … Continue reading HOW YOUR BRAND CAN LEAD ON SOCIAL MEDIA

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HOW TO GROW YOUR BUSINESS USING BRANDING

 A wind of change has swept over the youth in Ghana and has left in it’s wake a boiling surge for entrepreneurship. Almost every young, educated or discerning Ghanaian wants to start a business. Starting a business comes with it’s own whirlpool of obstacles and stepping stones and one thing most Ghanaian’s downplay is the … Continue reading HOW TO GROW YOUR BUSINESS USING BRANDING